Author: Matthew Shelton

Does Authentic Content Matter?

by Matthew Shelton Yes, it does – authentic content makes all the difference. And that is true even if the main thing you consider yourself to be is a marketer instead of a writer.  People are tired of being “marketed…

Driving On a Doughnut

Author: Matthew Shelton Driving Back into Atlanta today, I85 Northbound, I see this green minivan in front of me and across the back window, in quotes, it says “God Bless You”. I’m thinking that that is really nice, but when…

Site Content Sequencing

Author: Matthew Shelton If you are a site developer, most likely you have, or would like to have, many sites in development at one time, for various good reasons. You’ve also already convinced yourself that the sites must have good…

The money is not in the list

Author: Matthew Shelton The money is not in the list from Matthew Shelton on Vimeo. The money is not in the list. “The money” isn’t in article writing. The money isn’t in youtube videos. The “money” isn’t in facebook advertising.…